If you are a professional of any sort, you need to be on LinkedIn building your network and garnering some visibility.
- Know your goal for your LinkedIn profile. Are you building a network, finding a job, trying to attract recruiters, establishing yourself as an expert? Knowing your goal helps you craft every section of your LinkedIn profile.
- Write an informative and compelling headline. The term Manager appears on 20 million LinkedIn profiles. Write something that helps you stand out from the crowd.
- Get your own LinkedIn URL. Convert that silly string of random numbers and letters on your LinkedIn profile to something that is your very own. This enhances your personal brand.
- Customize your website links. Those fields into which you can place weblinks are potent. Customize them to show all the resources you can offer.
- Use a great photo. Again, enhance your personal brand by using the right picture. That awesome shot of you dancing the Macarena at a wedding may not further your LinkedIn goals.
Read about this all in more detail here:
http://jasonseiden.com/5-obvious-linkedin-mistakes/
Now excuse me for a moment while I do some LinkedIn updating!
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